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An AI try-on tool for clothing is now available on Google Shopping.

An AI try-on tool for clothing is now available on Google Shopping.

by Fashion Value Chain | Jun 17, 2023 | APPAREL

Google has advanced artificial intelligence this week with the introduction of a new shopping function that demonstrates how clothing moves on actual human models to offer consumers a better understanding of what they may be purchasing. The new virtual try-on feature...
With franchise agreements, Hersheinbox hopes to break into new markets.

With franchise agreements, Hersheinbox hopes to break into new markets.

by Fashion Value Chain | Jun 17, 2023 | Brands, Fashion Updates

-By Pratyasha Sarkar Hersheinbox, an apparel brand for women, has opened its first franchise location in Panjim, Goa. Through franchise deals, the quick fashion company intends to open new stores throughout India.According to India Retailing, Hersheinbox experienced a...
With the launch of “Baby Plum,” Plum enters the baby care industry.

With the launch of “Baby Plum,” Plum enters the baby care industry.

by Fashion Value Chain | Jun 17, 2023 | brand

-By Pratyasha Sarkar With the introduction of the “Baby Plum” range, Plum, a direct-to-consumer beauty and personal care brand, has entered the baby care market. The brand states that the massage oil, baby shampoo, body wash and lotion in the new line have...
The extreme version of the tiny-purse craze is the MSCHF Microscopic Handbag.

The extreme version of the tiny-purse craze is the MSCHF Microscopic Handbag.

by Fashion Value Chain | Jun 17, 2023 | Fashion Updates, Lifestyle & Travel

-By Pratyasha Sarkar For its upcoming accessory release, MSCHF, the design team behind the Big Red Boots that stampeded across New York Fashion Week in February, is thinking smaller. much smaller. The firm will reveal their microscopic handbag, a specklike replica of...
This new location in Gurugram is creating room for locally produced clothing, cuisine, and innovation.

This new location in Gurugram is creating room for locally produced clothing, cuisine, and innovation.

by Fashion Value Chain | Jun 17, 2023 | APPAREL

-By pratyasha sarkar Editors, influencers, designers, and other members of the creative community came in March for a launch night at the 32nd Galleries in Gurugram, which included locally produced cuisine, clothing, and design. Dhruv Sharma, the creator and CEO of...
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