by Fashion Value Chain | Mar 12, 2026 | Fashion Updates
The Levi’s® brand has introduced its 2026 global campaign, “Behind Every Original,” in India, featuring Global Brand Ambassador Alia Bhatt. The campaign celebrates individuality, creativity, and the mindset that drives originality, highlighting the spirit of those who...
by Fashion Value Chain | Mar 12, 2026 | Home Fashion
Bombay Dyeing & Manufacturing Company Ltd. is marking World Sleep Day 2026 with a nationwide awareness initiative titled #ComfortThatCares, encouraging people to prioritise sleep quality and create better sleep environments. As modern lifestyles bring increasing...
by Fashion Value Chain | Mar 12, 2026 | Articles
Finding a reliable knitwear manufacturer is a critical step for any fashion brand or retailer. Furthermore, the right partner ensures quality, consistency, and timely delivery. Therefore, choosing wisely can transform your product line significantly. Fanflo Sweater...
by Fashion Value Chain | Mar 10, 2026 | Fashion Updates
India: Premium menswear brand Selected has introduced its Spring Summer 2026 campaign, “The Art of Choosing Well,” featuring actor Arjun Rampal as the face of the campaign. The collaboration brings together contemporary design, thoughtful craftsmanship, and a refined...
by Fashion Value Chain | Mar 10, 2026 | BRAND COLLECTION
U.S. Polo Assn. India has unveiled its Spring–Summer 2026 collection, introducing a sport-inspired wardrobe designed for contemporary lifestyles and the dynamic rhythm of Indian summers. The latest campaign features HH Maharaja Sawai Padmanabh Singh, Global Ambassador...
