Industry Updates | Retail

Libas opens a bridal business in Lajpat Nagar with Vaani Kapoor.

Published: August 30, 2024
Author: fvcmedia

Libas, a fast fashion omnichannel retailer, has opened a brick-and-mortar store in Lajpat Nagar, New Delhi, focused on bridal clothing. Vaani Kapoor, a Bollywood celebrity, inaugurated the outlet, which is 11,000 square feet.



“I am truly honored to have been a part of this grand launch,” Vaani Kapoor stated in a news statement. “The new Libas flagship store is an elegant blend of heritage and contemporary, with a gorgeous collection of bridal gowns that every bride would dream of. It was wonderful to see such a stunning and well-curated collection all in one location.”

The store spans five stories and is the brand’s largest to date. The store’s basement and ground floors sell kurta sets and the Libas Art brand, while the first floor houses Libas’ loungewear line, Extra Love collection, ready-made suits, and children’s wear. The second floor features a collection of occasion attire, while the third floor is dedicated to bridal wear.

“The launch of this flagship store marks a pivotal moment in Libas’ growth as we strengthen our presence in key markets,” stated Sidhant Keshwani, founder and CEO of Libas. “By operating in Lajpat Nagar, a well-known location for ethnic and bridal fashion, we aim to address the needs of today’s brides and fashion enthusiasts. This store is a significant step in making Libas a household name in ethnic wear, and we are thrilled to provide our consumers with an experience that seamlessly combines history and modern elegance.”
 

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