by Fashion Value Chain | Jun 21, 2023 | Fashion Updates, Industry Updates
-By Ankita Dutta SummaryThis article discusses the rise of AI influencers in the fashion industry. AI influencers are virtual models created using artificial intelligence, and they are used by brands to promote products on social media. The advantages of AI...
by Fashion Value Chain | Jun 21, 2023 | brand
-By Ankita Dutta Summary Puma appoints Richard Teyssier as the new global brand and marketing director, effective July 1, 2023. The brand is relocating marketing operations to its headquarters in Germany for improved decision-making and strengthening its presence in...
by Fashion Value Chain | Jun 21, 2023 | Designers and Lables, Fashion Updates
-By Ankita Dutta In Surat, a bustling city in Gujarat, India, a remarkable fashion exhibition titled ‘FASHION EXPLORE 2023’ unfolded. Hosted with great enthusiasm by the International Institute of Fashion Designing (IIFD), this event took place at the...
by Fashion Value Chain | Jun 21, 2023 | Beauty, Brands, Fashion Updates
-By Ankita Dutta. Selena Gomez’s Rare Beauty brand is launching in India, bringing its inclusive, feel-good cosmetics to a new market. Beginning on June 15th, Sephora stores across the country and sephora.nnnow.com will exclusively offer the brand’s...
by Fashion Value Chain | Jun 21, 2023 | Fashion Updates, Industry Updates
-By Ankita Dutta. According to a recent survey conducted by the Kearney Consumer Institute (KCI), the fashion industry is facing a significant lack of consumer education when it comes to sustainability. This study took place in Italy, France, and the United States,...
