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At Cannes 2023, Aishwarya Rai Bachchan looks stunning in a silver gown by Sophie Couture.

At Cannes 2023, Aishwarya Rai Bachchan looks stunning in a silver gown by Sophie Couture.

by Fashion Value Chain | May 19, 2023 | Fashion Updates, Lifestyle & Travel

-By Ankita Dutta. Aishwarya Rai Bachchan graced the Cannes Film Festival with her presence, dazzling attendees with her shimmery outfit. The internationally known actress has attended the prestigious festival for many years, and this year was no exception as she made...
Shein returns to India through partnership with Reliance Retail after 2-year ban.

Shein returns to India through partnership with Reliance Retail after 2-year ban.

by Fashion Value Chain | May 19, 2023 | Fashion Updates, Retail

-By Ankita Dutta. The collaboration between Reliance Retail and Shein covering the sourcing, production, and sale of Shein items has been given the green light by the Indian government. After being banned in India in 2020 due to the heightened tensions at the Galwan...
Analyzing the causes of men’s jewelry’s rising demand.

Analyzing the causes of men’s jewelry’s rising demand.

by Fashion Value Chain | May 19, 2023 | Fashion Updates, Jewelry

-By Ankita Dutta In 2020, global sales for men’s jewellery are expected to expand by 9% year over year, compared with 4% growth for women’s jewellery. Men are buying rings, bracelets, and necklaces in record numbers, according to brands and merchants....
Myntra’s My Stylist is an intelligent personal style coach to achieve a coordinated ensemble.

Myntra’s My Stylist is an intelligent personal style coach to achieve a coordinated ensemble.

by Fashion Value Chain | May 19, 2023 | Fashion Updates, STYLE TIPS

-By Ankita Dutta. Indian fashion, beauty, and lifestyle destination Myntra is pioneering a new feature on its platform called ‘My Stylist’, an end-to-end automated personal style guide for customers that is powered by artificial intelligence (AI). The...
Celebrating a century: Lifestyle, India’s premier fashion destination, reaches 100 stores.

Celebrating a century: Lifestyle, India’s premier fashion destination, reaches 100 stores.

by Fashion Value Chain | May 19, 2023 | Fashion Updates, Lifestyle & Travel

-By Ankita Dutta Lifestyle, a top fashion retailer in India, celebrated their 100-store milestone with various initiatives to commemorate the achievement. With their customer-first approach, the brand launched a grand celebration that began with an on-ground fashion...
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