The 43rd store for the Indian menswear company Tasva has opened in West Delhi’s Pitampura neighbourhood.
The store offers a wide selection of traditional clothing made for contemporary Indian men. The most recent spring/summer 2023 collection from Tasva includes ivory sets with beautiful accents. In order to inject some colour into formal attire, the collection also has rich red colours and flashes of opulence with gold accents.
Aditya Birla Apparel and Retail Ltd and well-known designer Tarun Tahiliani have partnered to create Tasva. Indivinity Apparel, a joint venture between the two businesses, is the owner of the brand.
Tasva was introduced in December 2021, with Bengaluru serving as the location for its debut. Since then, the company has swiftly grown, operating outlets in Tier 1 and metro areas across India. Tasva retails through its e-commerce store, as well as through its presence on the multi-brand platform Myntra, in addition to its exclusive brand locations. Recent openings for the brand include Surat, Meerut, Siliguri, Lucknow, and Jaipur.