by Fashion Value Chain | Apr 2, 2024 | Fashion Updates, Home Fashion
Mumbai, India – Pepperfry, the leading online furniture and home decor destination, is adding a dose of humor and relief to April Fools’ Day with its latest campaign on “Non-Stub” Furniture. We all know the pain of stubbing our toes on...
by Fashion Value Chain | Dec 30, 2023 | DENIM
The popular denim and casual wear brand, Lee, has chosen Bollywood celebrity Sara Ali Khan as its new face for the Indian market. To boost its presence in the country, Lee has launched a fresh campaign titled ‘Lee: Home of the Real Denim.’ Expressing excitement about...
by Fashion Value Chain | Sep 15, 2023 | DENIM, Retail
After the Second World War, biker culture in America exploded. One of the first Black motorcycle clubs formed in America, the East Bay Dragons, was established in 1959 in Oakland, California, right near the home of Levi’s® brand. In Black biker culture, there is an...
by Fashion Value Chain | May 3, 2023 | brand
April 27, 2023, Mumbai/New York/London: PDS Limited (“PDS”), the global fashion infrastructurecompany along with Authentic Brands Group (Authentic), a global brand development, marketing,and entertainment platform, today announced that it has signed a long-term...
by Fashion Value Chain | Apr 27, 2023 | Brands, Fashion Updates
-By Mansi Suryavanshi. Open Casting, Vogue’s model search, is open to femme-identifying individuals from anywhere in the world who are over 18 years old BY LAIA GARCIA-FURTADO New generation of models who represent the contemporary ideal of beauty are to be found,...