The premier responsible sourcing event in Europe, Source Fashion, is thrilled to announce that an Egyptian Pavilion will be a part of its next event, which will be held in Olympia London from February 18–20, 2025. With more than 20 Egyptian businesses committed to take part, this exhibition offers UK and European customers an unmatched chance to source ethically while showcasing the remarkable quality, workmanship, and sustainability practices of Egyptian manufacturers.
The Egyptian Pavilion seeks to showcase the distinctive benefits of collaborating with Egyptian producers, such as superior workmanship and years of experience in clothing production, tailoring, and fabrics. Egyptian manufacturers are a cost-effective sourcing option because they offer competitive operating expenses without sacrificing quality, shorter lead times, and quicker shipping to Europe.
While favorable trade agreements and lower tariffs from trade pacts with Europe (EU-Egypt Association Agreement), Africa (COMESA), and the Middle East make Egyptian-sourced goods more affordable and competitive in global markets, improved ethical standards mean that many Egyptian factories adhere to international labor and sustainability standards like BSCI, WRAP, and OEKO-TEX certifications.
Egypt is the newest sourcing hotspot because of its proximity and affordability, according to Suzanne Ellingham, Event Director of Source Fashion. We are excited to present a pavilion of Egyptian producers who bring to the table a distinctive fusion of sustainability, innovation, and heritage. The Egyptian Pavilion demonstrates Source Fashion’s dedication to matching purchasers with ethically accredited vendors from areas that are establishing the benchmark for the future of sourcing.”
With more than 40 years of expertise, Bishara Apparel Group is a well-known Egyptian business that specializes in producing premium men’s and women’s clothing as well as uniforms for corporate and educational customers. They have been able to build and preserve solid and enduring relationships with clients in the US, UK, and throughout Europe, including Calvin Klein and Hatley, because of their wide range of products (coats, suits, jackets, bottoms, skirts, blouses, and dresses) and dedication to quality and innovation. “We at Bishara Apparel Group are excited to present our superior menswear, ladieswear, and uniform collections at Source Fashion in London – one of Europe’s most vibrant, progressive, and significant fashion capitals,” a Bishara Group official adds.
El Helal has been a well-known brand in the textile sector for more than 50 years. Being a third-generation family-run company, they have a strong heritage of sustainability, creativity, and quality. They have complete control over the production process thanks to their vertically integrated factory, which includes knitting, dying, screen printing, rotary printing, and final clothing. They specialize in employing high-quality poly-cotton mixes to create a variety of knitwear styles, such as single jersey, fleece, rib, interlock, and stripes. “We are really excited to be a part of Source Fashion 2025,” an El Helal official said. We have a great chance to establish our presence in the area and showcase our manufacturing skills to the UK market thanks to this event. We are eager!
Viva 1960 Clothing Factory manufactures premium loungewear, sleepwear, and fashion basics from their state-of-the-art plant in New Cairo, Egypt. They are dedicated to efficiency, sustainability, and quality as manufacturers with ISO and WRAP certifications. They are the perfect partner for sourcing managers and procurement professionals looking for dependability and scalability because of their ethical sourcing, low-waste procedures, and capacity to handle minimum order numbers (300–500 pieces). VIVA1960 is prepared to realize your concepts while advancing the sustainability objectives of your company, whether you require precision for large-scale manufacturing or flexibility for small batch runs.
Based in the center of Cairo, Egypt, Morinella is a third-generation family business that has been producing high-quality children’s clothing for more than 80 years. They serve small and medium order numbers and provide customized solutions to satisfy the newest trends in children’s fashion, all while maintaining a dedication to accuracy and style. From high-quality materials and vivid hues to detailed printing and embroidery, Morinella provides outstanding craftsmanship and individualized attention for each project.
Menno Morenc, Project Manager at CBI (Centre for the Promotion of Imports from Developing Countries), one of the organizations organizing the Egyptian pavilion, describes their goals for introducing Egyptian producers to the European market: “CBI is pleased to work with Source Fashion to support its mission of promoting sustainability and innovation in the fashion industry in partnership with the Apparel Export Council (AEC) and USAID.” Through this program, we are bringing a chosen group of quality-conscious, forward-thinking Egyptian clothing producers who are dedicated to sustainable production methods to the EU market. By reducing the fashion industry’s environmental effect and concentrating on fostering collaborations and building a community that will promote change, we are all working toward a more responsible sector.
By providing a carefully tailored experience for buyers, sourcing directors, designers, and technologists, Source Fashion is further redefining the sourcing landscape in the UK. With product categories including luxury, technology, footwear, accessories, women’s and men’s clothing, the event links attendees with international suppliers and manufacturers who value accountability and openness.
Source Fashion brings together suppliers and manufacturers from around the world with the goal of connecting people to do better business. For the UK fashion sector, this is a one-of-a-kind and must-attend event. It gives decision-makers in purchasing, sourcing, and procurement the peace of mind that each exhibitor has been audited to make sure accountability and openness are at the core of their business strategy.
The fact that well-known stores and companies like John Lewis, ASOS, Urban Outfitters, Harrods, and Amazon have already profited from Source Fashion’s platform highlights how crucial it is to the sector.
Source Fashion
18th – 20th February 2025
Olympia London
www.source-fashion.com
