The Vietnam International Trade Fair for Apparel, Textiles, and Textile Technologies (VIATT) concluded its second edition with remarkable success. Held from 26–28 February 2025, the event reinforced its role as a key trade platform in the global textile industry, attracting over 19,000 visits from 70+ countries and regions—a more than 10% increase from the previous year. With 463 exhibitors from 24 countries and regions (a nearly 13% growth), the fair introduced new zones and pavilions dedicated to textile innovation, sustainability, and global supply chain integration.
A Catalyst for Global Connections
Once again hosted by Vietnam’s Ministry of Industry and Trade (MOIT), VIATT continues to strengthen Vietnam’s textile industry on the international stage. Deputy Minister Ms. Phan Thi Thang highlighted the sector’s importance, stating, “The textile and garment industry accounts for 12–16% of Vietnam’s total export turnover. With 17 new-generation free trade agreements (FTAs) in effect, we aim to reach USD 48 billion in export turnover by 2025, further solidifying Vietnam’s position in the global supply chain.”
Messe Frankfurt (HK) Ltd General Manager Ms. Wilmet Shea expressed enthusiasm about VIATT 2025’s growth, particularly with the introduction of the European Zone and India Pavilion. She emphasized, “The show has expanded significantly, both in participation and offerings, further strengthening its role as a gateway to ASEAN’s dynamic textile market.”
Innovation and Sustainability Take Center Stage
Reflecting global trends, VIATT 2025 showcased cutting-edge technology and sustainable solutions across the apparel, home, and technical sectors. Key highlights included:
- Innovation and Digital Solutions Zone – A hub for emerging textile technologies.
- Econogy Hub – A showcase of sustainable fabrics and eco-friendly solutions.
- European Zone – Featuring high-end textiles from the UK, France, and Portugal.
Industry leaders praised the focus on sustainability. Mr. Nguyen Tri Duc of Toyo Orimono (Japan) noted, “Econogy Hub provided great networking opportunities. We saw increased demand for recycled fibers and sustainable materials, especially from Japan and Europe.”
Strengthening Global Partnerships
Buyers and exhibitors from key markets, including China, India, and Southeast Asia, recognized VIATT’s role in expanding business opportunities:
- Mr. Bao Jia Cheng, Shaoxing Sunsmile Textile Co Ltd (China): “Southeast Asia is a crucial market. We saw high-quality visitors from Vietnam, Thailand, and beyond.”
- Mr. Zhang Jian, Muye Home Fashion Vietnam Co Ltd: “Our new Vietnam factory has seen strong demand. VIATT helped us connect with key buyers.”
- Mr. Matthew Yates, Inkcups (USA): “Our tagless printing technology gained significant interest, opening new business avenues.”
VIP buyers from leading global brands such as Adidas, Nike, IKEA, and ZARA also participated, further cementing VIATT’s role in fostering international trade.
Knowledge Sharing and Future Prospects
The fair featured 11 insightful seminars, including:
- Vietnam Investment Summit 2025 – Strengthening China-Vietnam trade ties.
- Sustainable Interiors with Smart Textiles Roundtable – Discussing eco-friendly design solutions.
- Future of Sustainability in Vietnam’s Fashion Industry – Hosted by Redress, featuring insights from industry pioneers.
Fashion shows by designers Vu Viet Ha (Vietnam) and Manix Wong (France) further highlighted the creativity and craftsmanship within the region’s textile sector.
Looking Ahead: VIATT 2026
With its continued success, VIATT 2026 is set to take place from 26–28 February 2026, promising even greater opportunities for industry players.
Upcoming Related Events:
- Intertextile Shenzhen Apparel Fabrics / Yarn Expo Shenzhen – 11–13 June 2025
- Intertextile Shanghai Home Textiles – Autumn Edition – 20–22 August 2025
- Intertextile Shanghai Apparel Fabrics – Autumn Edition / Yarn Expo Autumn – 2–4 September 2025
- Cinte Techtextil China – 3–5 September 2025
For more details, visit [VIATT’s official website] or contact viatt@hongkong.messefrankfurt.com.
