Popees Baby Care marked a key milestone in its expansion journey with the opening of its 104th store at Grand Square Mall, Chennai. The launch is significant as it marks the brand’s first Exclusive Brand Outlet (EBO) in Chennai, bringing its specialised baby and maternity product range directly to parents in the city.
The store was inaugurated by Zarook Shah, Director of Grand Square Mall, who attended as the chief guest. Monaa G, an Award Winning Mom Blogger, graced the occasion as the special guest. The event also saw the presence of the Popees Baby Care leadership team, including GM Sales Sunil Varrier, Retail Head (Tamil Nadu and Karnataka) Nikhil Sasi, and Retail Head Kerala Midhun Yeshudas Antony, along with team members and well-wishers.
The new outlet offers an extensive range of baby wear, baby care products, maternity wear, toys, and accessories, developed with a strong emphasis on safety, comfort, and quality. A key highlight of the store is Popees’ premium bamboo essentials collection, featuring eco-friendly, soft, and skin-safe products crafted for newborns and infants.
Popees continues to maintain its 28 compulsory quality checkpoints across products, reinforcing the brand’s commitment to high safety and quality standards.
The inauguration drew a strong turnout of parents and families, with positive responses from visitors, making the launch a notable moment for the brand’s Chennai presence.

