One of the most prestigious jewellery businesses in India, P N Gadgil and Sons (PNGS), is happy to announce the exclusive debut of its newest jewellery line, appropriately dubbed the ‘New Monsoon line.’ This gorgeous collection features three unique styles that are suited for both urban and rural markets.
The intricately detailed traditional gold designs are intended for the rural market. These classic pieces, which celebrate the rich cultural heritage and traditional aesthetics that appeal greatly to this audience, will be exhibited through hoardings and outdoor advertising throughout rural areas.
PNGS offers two contemporary and eye-catching collections for metropolitan clients. The first has vibrant stones that give modern jewellery a vibrant, new feel. The second, with its chic layered design and red stone embellishment, is sure to elevate any ensemble with a hint of sophistication and elegance. Both collections will be offered for sale in all PNGS stores and online, and they will be prominently featured in PNGS’ digital advertising and outdoor commercials in urban areas.
CFO and COO of PNGS Aditya Modak stated, “We are thrilled to introduce the New Monsoon Collection, which beautifully marries tradition with modernity,” in reference to the new line. We are optimistic that this collection will appeal to a broad audience and provide something special for everyone, especially with the captivating Vaidehi Parshurami serving as the face of the campaign.
With state-of-the-art CRM systems and cutting-edge technology like the Karatmeter, PNGS continues to empower clients and guarantee the highest level of transparency and trust in every transaction. PNGS’s impressive turnover of Rs 10,000 crore in 2023 was mostly due to its strong bullion business and extensive retail operations.
