MMTC-PAMP, India’s only LBMA-accredited gold and silver refiner, has inaugurated its new Brand Experience Store in South Extension Part 1, Delhi, marking another milestone in its retail expansion. The store was inaugurated by Mr. Samit Guha, CEO and Chief Financial & Technology Officer, MMTC-PAMP.
This exclusive Brand Store is dedicated to offering 24K 999.9+ pure gold and silver coins and bars, combining the finest Swiss craftsmanship with Indian tradition. The initiative follows the success of the Rohini Brand Experience Store and Purity Verification Centers, with MMTC-PAMP planning to expand to 200 such outlets across India in a phased manner.
Speaking at the launch, Mr. Samit Guha said, “The opening of our Brand Experience Store in South Extension further strengthens our retail presence in Delhi and highlights our vision of providing India’s purest gold and silver products accessible to our valuable customers nationwide. South Extension, being one of Delhi’s premier retail destinations, provides us the ideal opportunity to bring our globally trusted products closer to consumers. This launch is testament to our commitment to excellence, authenticity, and customer trust.”
The brand curates culturally significant motifs on coins and bars, reflecting India’s diversity while ensuring purity and trust. Each MMTC-PAMP product comes with a unique number and Assayer-certified certicard for authenticity, along with positive weight tolerance, meaning every coin or bar weighs more than stated—ensuring maximum value for buyers.
With this new concept, MMTC-PAMP strengthens its nationwide presence, providing consumers and investors with trusted, high-quality gold and silver products.

