Madame has launched its latest vacation-wear line, ‘BRB – Be Right Back’, designed for modern women with a passion for spontaneous travel and breezy style. The collection blends relaxed silhouettes with tropical aesthetics, offering breezy dresses, co-ord sets, cotton shirts, and funky tees in light, breathable fabrics—perfect for sun-soaked escapes.
Inspired by coastlines and casual brunches, BRB redefines travel-ready fashion with pieces that seamlessly transition from beach strolls to city cafés. “This collection celebrates authenticity and carefree confidence,” shares Sumedha Jain, Head of Marketing, highlighting how the line supports fashion that moves and evolves with the wearer’s journey.
Priced between ₹1500–₹6500, the BRB collection is available at Madame stores across India and online at madameonline.com and select e-marketplaces.
