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Business & Policy | Industry Updates | luxury

LVMH Shines: Fourth Quarter Sales Surge Amid Luxury Landscape Shift

Published: January 29, 2024
Author: Fashion Value Chain

In a noteworthy turn, luxury powerhouse LVMH reported an impressive 10% rise in fourth-quarter sales, surpassing expectations and hitting nearly 24 billion euros ($26 billion). This growth, fueled by resilient demand for iconic fashion labels such as Louis Vuitton and Dior, signals a positive trend in the luxury market.

Despite concerns about a pullback in spending, especially from younger and less affluent consumers facing inflation pressures, LVMH stands out as a beacon of optimism. The conglomerate, known for its diverse portfolio spanning spirits, jewelry, cosmetics, and fashion, has consistently served as an industry bellwether.

While analysts project a general slowdown in the luxury sector’s growth, LVMH’s robust performance defies these expectations. Sales in its fashion and leather goods division, home to Vuitton and Dior, climbed 9%, just shy of the anticipated 10% growth.

With a proposed dividend increase and a positive outlook for the upcoming year, LVMH remains confident in its ability to navigate the uncertain macroeconomic and geopolitical landscape. The spotlight is on a resilient Chinese market, which is expected to drive continued growth and serve as a global bright spot for luxury in the coming quarters.

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