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Former fashion reporter Mishell has created a new baby brand called Stina & Mae in Fall River, Massachusetts. The brand offers a range of organic baby blankets, bibs, and swaddles that are known for their softness. Mishell, who worked as a fashion reporter before starting her own business, launched Stina & Mae as a Black-owned and founded brand. The company is now available at Target stores across the country.

Stina & Mae’s products are made from organic materials and are designed to be gentle on a baby’s delicate skin. The brand’s swaddles are made from a blend of bamboo and organic cotton, while the bibs and blankets are made from organic cotton. Mishell said that she wanted to create a line of baby products that were not only safe for babies but also stylish and affordable for parents.

Mishell’s fashion background is evident in the design of Stina & Mae’s products. The brand’s swaddles feature unique prints and patterns that are not typically seen in baby products. Mishell said that she drew inspiration from her travels and her experiences in the fashion industry when designing the products. She also wanted to create a line of products that would stand out on store shelves and be instantly recognizable as Stina & Mae products.

Stina & Mae has received positive reviews from parents who have purchased the brand’s products. Customers have praised the products for their softness, durability, and unique designs. Mishell said that she is thrilled with the response to her brand and that she hopes to expand the product line in the future. With Stina & Mae’s commitment to organic materials, stylish designs, and affordability, the brand is sure to continue to make waves in the baby product industry.