Brand Collaboration | BRAND COLLECTION

‘Fashion Fete’ event in Mumbai marks Caprese’s latest collection launch

Published: July 22, 2023
Author: Fashion Value Chain

Caprese, an affordable luxury handbag brand, recently organized a unique experiential event called the ‘Fashion Fete’ at the Novotel Mumbai International Airport in Mumbai. The event was held to commemorate the brand’s collaboration with Viacom18 for its recently launched ‘Emily in Paris’ collection. Influencers from the fashion industry came together to celebrate this special collection.

During the event, Caprese’s business head, Pushpita Gaur, expressed her excitement about the limited-edition ‘Emily in Paris’ collection. She stated that the collection aimed to take fashion enthusiasts on a journey of creativity, elegance, and self-discovery. Gaur also emphasized the brand’s commitment to pushing boundaries and reshaping the fashion landscape. Caprese envisions a world where individuals embrace their unique style and confidently express themselves through fashion.

The event was attended by renowned influencers, fashion icons, and media celebrities, including Aastha Sharma, Clint Fernandes, Radhika Bangia, Poppy Jabbal, Shenaz Treasury, Sonnalli Seygall, and Malini Agarwal (MissMalini). Guests had the opportunity to explore the bags from the ‘Emily in Paris’ collection, which incorporate a playful and feminine aesthetic inspired by the popular television series. To enhance the experience, the event featured a set design inspired by the series, providing guests with themed photo opportunities.

Gaur expressed her gratitude for the overwhelming support and participation of the esteemed guests. She acknowledged their presence and enthusiasm, which elevated the ambience of the Fashion Fete to new heights. Gaur found their unwavering passion for fashion and their dedication to celebrating creativity and innovation truly inspiring.

Caprese draws inspiration from the picturesque Isle of Capri, known for its impeccable aesthetics. The brand currently boasts 119 brick-and-mortar stores across India. In addition to physical stores, Caprese also sells its products through its direct-to-customer website and various multi-brand platforms, including Myntra, Amazon, Ajio, Nykaa, and Flipkart, among others.

Overall, the Fashion Fete hosted by Caprese provided a platform for influencers, celebrities, and fashion enthusiasts to come together and celebrate the launch of the ‘Emily in Paris’ collection. The event showcased the brand’s commitment to pushing boundaries in fashion while emphasizing the transformative power of self-expression through style. With its expanding presence both offline and online, Caprese continues to deliver fashion-forward handbags inspired by the captivating aesthetics of Capri.

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