In a bid to make eco-friendly fashion more exciting and accessible, Doodlage, a playful clothing brand, has kicked off the new year with a series of pop-up events in different Indian cities. These events not only showcase their trendy designs but also highlight the brand’s commitment to sustainable practices like upcycling and using eco-friendly textiles.
Founded by Kriti Tula and Paras Arora back in April 2012, Doodlage has become known for its eclectic and playful fashion sense. The brand believes in creating clothes that not only make you look good but also contribute positively to the environment.
Right now, you can catch their exclusive pop-up sales happening in Goa, Kolkata, and Bengaluru until the end of January. The Goa event is hosted at The Sanctuary in Vagator, Kolkata’s pop-up is at Shuffling Suitcases, and in Bengaluru, you can find them at Ffolio in Ashok Nagar. It’s a fantastic opportunity to elevate your style sustainably and snag some unique, upcycled fashion pieces.
Doodlage is not just about creating cool clothes; they are also passionate about ethical design practices. Recently, on January 20, they held a special one-day event in Hyderabad, setting up shop at the N Convention Centre in Madhapur as part of the Top Stitch fashion event. The event not only showcased Doodlage’s womenswear but also shed light on their commitment to sustainable and ethical fashion.
Since their launch, Doodlage has not only been available on their e-commerce store but has also found its way into multi-brand boutiques in several Indian cities. They’ve even teamed up with various businesses for sustainable product lines, collaborating with names like the Corona Sunsets festival, Studio Beej, Srinia Ceramics, and Allied Blenders & Distillers.
So, if you’re looking to refresh your wardrobe with fashion that’s both stylish and eco-friendly, don’t miss out on Doodlage’s pop-up events happening near you! It’s a chance to discover and support a brand that believes fashion should be as good for the planet as it is for your wardrobe.
