As the wedding season unfolds across India, Siyaram’s premium menswear brand Devo is witnessing a strong surge in demand. Shoppers are turning to Devo stores nationwide for wedding ensembles that balance traditional craftsmanship with modern style.
Across major Indian cities, Devo has recorded consistent growth in sales, driven by customers seeking clothing that reflects both personal taste and timeless elegance.
Celebrating Every Occasion with Distinction
Devo’s latest wedding collection is designed to complement every phase of the celebration. The range includes regal sherwanis for grooms, Indo-western ensembles perfect for sangeet nights, and Jodhpuri suits that elevate the groom’s squad with refined sophistication.
For receptions, Devo offers a modern line of formal suits that combine comfort with elegance, while kurta-pyjama sets for mehndi and haldi ceremonies bring color, ease, and vibrance to daytime festivities.
Each piece embodies Devo’s signature craftsmanship, combining precision tailoring, quality fabrics, and effortless structure. The designs reflect joy and sophistication while ensuring comfort for long celebrations.
Timeless Craftsmanship and Modern Elegance
Every outfit in the Devo collection showcases attention to detail and flawless construction. The fit is natural, allowing freedom of movement throughout long wedding functions. This thoughtful approach has helped Devo build a loyal following among men who value refined tailoring and authenticity in design.
Whether dressing grooms, friends, or family members, Devo focuses on clean design, premium fabrics, and functional comfort. This combination of quality and artistry has strengthened its position as a trusted menswear brand for special occasions.
Leadership Insights on Devo’s Success
Speaking on the brand’s growing popularity, Mr. Gyan Prakash Srivastava, Brand Head, Devo, said:
“Devo represents the evolution of Indian menswear, where tradition meets structure and craftsmanship meets clarity of design. This wedding season has been very encouraging, with strong customer turnout across our stores. Every creation reflects Siyaram’s trust and legacy built over decades.”
Mr. Gaurav Poddar, Executive Director, Siyaram’s, added:
“Devo is rooted in Siyaram’s long-standing heritage of textile excellence and quality. The positive response this season reflects that customers value authenticity paired with design discipline. We have maintained that philosophy across our entire collection.”
A Personalised and Immersive Shopping Experience
Beyond its collections, Devo also focuses on creating memorable in-store experiences. Each outlet provides styling advice and fitting services to ensure customers find the perfect outfit. Personalisation and customisation options add to the brand’s appeal, making every visit comfortable and tailored to individual needs.
This commitment to personal service has made Devo a preferred choice during the wedding season, drawing repeat customers seeking festive or formal attire.
Men’s Fashion Embraces Authenticity and Longevity
The strong customer response this season highlights a clear shift in how men approach festive dressing. Modern shoppers are opting for designs that feel authentic, fit well, and last longer.
For Devo, this trend reinforces its core belief — that staying rooted in craftsmanship, quality, and contemporary design is the most enduring way to grow in India’s evolving menswear market.
