To kick off the New Year’s celebrations, Croma, the biggest electronics shop in India with support from the Tata group, announced the “Superrr Exchange”! Customers may upgrade their outdated devices more easily with Superrr Exchange, helping to create a cleaner, greener future in the process. Customers who exchange their old equipment for new, energy-efficient ones will receive three times the usual benefits from Superrr Exchange as of December 21, 2024.
Customers can receive up to three times the exchange advantages, special prizes, and discounts on brand-new products when they exchange a variety of electrical devices, including some home appliances, via Superrr Exchange. Additionally, they can exchange their old laptops and mobile phones and save up to Rs 21,000.
Customers can enter with any old device and leave with any new one as part of this universal exchange program. Yes, you may get a brand-new Smart TV in return for your old, useless grinder! Customers who have things that no longer function can also drop them off at the closest Croma store and receive a Rs 500 Croma voucher, so they don’t have to feel excluded.
Customers will find it easier than ever to properly trade in their old gadgets thanks to Superrr Exchange, which will operate countrywide across all 550+ Croma stores. Old devices are gathered in a special disposal area at each Croma store and then responsibly recycled in collaboration with approved recyclers.
“Superrr Exchange is helping create new beginnings as we welcome the New Year,” stated Shibashish Roy, CEO of Infiniti Retail Ltd. When people use exchange, they’re not only obtaining new gadgets; they’re also actively considering responsible purchasing. Additionally, they are joining a rising number of people who understand that even small improvements can make the world a better place to live.
Croma will use social media, outdoor advertising, and other focused outreach initiatives to spread the news in addition to in-store marketing. Superrr Exchange demonstrates that upgrading to state-of-the-art electronics and taking care of the environment can coexist by making it more profitable to update and recycle, thereby reaffirming Croma’s dedication to both its customers and the environment. Every outdated electronic device will be handled and recycled in an eco-friendly manner.

