JACK&JONES JUNIOR and VERO MODA GIRL have partnered with student outreach platform WIZKIDS to unveil Artventure, a fashion-art competition aimed at children aged 4–14 across Mumbai, Pune, and Bangalore.
This initiative provides over 10,000 children the chance to unleash their artistic talent. Winners will see their original artworks transformed into real fashion pieces, retailed under both brands—complete with their names on the product labels.
Artventure is more than a contest—it’s a creative launchpad that introduces young minds to the world of fashion design while strengthening early brand engagement.
The competition runs from February 16 to May 30, 2025, and includes:
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Stage 1: Registration and initial artwork submissions based on age-appropriate briefs.
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Stage 2: Top 200 shortlisted participants will receive a DIY T-shirt kit and submit their final pieces in-store.
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Stage 3: Winning designs from each brand will be retailed and promoted via a dedicated social campaign.
This campaign not only fuels creativity but positions the young winners as fashion trailblazers, offering them a memorable, career-shaping experience.
