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Ammarzo Enters GCC via Noon & Namshi Platforms

Published: 23/07/2025
Author: Fashion Value Chain

Ammarzo, India’s pioneering luxury sleepwear brand, has officially entered the GCC market, launching across UAE, Qatar, Kuwait, Bahrain, and Oman through leading fashion platforms Noon and Namshi. This move positions Ammarzo as the first Indian luxury sleepwear label to tap into the Middle Eastern market, marking a milestone in its global journey.

This strategic expansion offers GCC customers quick access, seamless online shopping, and a curated selection of Ammarzo’s signature sleepwear — from satin robes and lace chemises to co-ord sets and eye masks — each piece blending style, comfort, and eco-conscious craftsmanship.

Chahatt Khanna, Founder & CMD of Ammarzo, shared, “This is more than market expansion; it’s cultural alignment. Middle Eastern women value grace and sensuality, which are central to Ammarzo’s philosophy. We’re proud to share our vision of beauty, wellness, and thoughtful design with this refined audience.”

Built on clean lines, soft fabrics, and sustainable values, Ammarzo offers more than garments — it promotes a lifestyle centered on self-care, confidence, and feminine expression.

Now live on Noon and Namshi, Ammarzo’s bestsellers are easily accessible across the GCC. With strong Indian roots and growing global appeal, the brand continues its ascent as a leading name in luxury loungewear.

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