Accessorize, a brand famous for fashionable accessories, is stepping into the kids’ fashion world with its latest category called ‘Angel.’ This new collection includes bags, jewelry, hair accessories, sunglasses, and stationery in bright colors and cool designs, adding up to about 200 different products.
The company aims to meet the growing demand for trendy and useful accessories for kids. Studies predict that by 2028, the global market for children’s clothing accessories could reach $35.17 billion, with Asia Pacific, including India, leading the way.
Parents nowadays want accessories that aren’t just functional but also help in their kids’ overall development. Accessorize saw a huge 80% growth in revenue last year, which gives them a strong foundation for their plans. They plan to sell their new ‘Angel’ collection both online and in stores, expecting a 45% growth this year.
Kumar Saurabh, the CEO of Planet Retail Holdings Pvt Ltd, said that focusing on kids’ accessories aligns with their aim to offer the latest trends. They’re excited about the ‘Angel’ collection, believing it’ll bring big success as young customers in India are interested in international brands and global trends.
Accessorize aims to become the go-to choice for kids’ accessories in India by providing top-notch, unique products. ‘Angel’ reflects their dedication to offering trendy and useful items for the stylish kids in India.