Raj Diamonds and Gaurav Gupta Celebrate Diwali with a Special Campaign

Featuring Bipasha Basu, Karan Singh Grover, Diipa Büller Khosla and others, the campaign highlights family bonds, personal style and fine jewellery.

Raj Diamonds has joined hands with couturier Gaurav Gupta for a special Diwali campaign. It celebrates family, togetherness and the relationships that make every occasion special.

The campaign brings fine jewellery and contemporary couture together. It also highlights how jewellery can mark special moments, express personal style and connect generations.

The campaign features Bipasha Basu and Karan Singh Grover, Diipa Büller Khosla and Oleg Büller, Subiksha Shivakumar and Akshara Shivakumar, along with Jaya Raheja. Each personality wears Raj Diamonds jewellery in their own style. Together, they showcase the brand’s mix of traditional and modern designs.

Raj Diamonds focuses on fine craftsmanship, fresh designs and rare gemstones. Its collections include detailed South Indian gold jewellery with diamonds, rubies and emeralds. The brand also creates modern pieces with carefully crafted details. Through this collaboration, Raj Diamonds and Gaurav Gupta bring together art, personal style and cultural heritage.

Celebrating Family and Togetherness Through Jewellery

Speaking about the campaign, Eshwar Surana, Director, Raj Diamonds, said, “Diwali is a celebration of family, togetherness and the relationships we cherish. At Raj Diamonds, we believe jewellery becomes part of these stories, carrying personal meaning across generations while allowing every individual to express their own style. Our collaboration with Gaurav Gupta brings this sentiment to life through a shared appreciation for craftsmanship, creativity and the beauty of self-expression.”

The campaign reflects the spirit of Diwali through family ties, shared memories and meaningful celebrations. It also shows how jewellery can hold special meaning and become part of family stories across generations.