~ Rejoicing Tanishq’s three decades of legacy with timeless yet differentiated designs ~
Mumbai, 1st August 2024: At the Grand Finale of India Couture Week 2024, Tanishq, the top jewellery brand in India from the Tata Group, stole the show with its greatest designs, expertly blending with Falguni Shane Peacock’s most recent offering, “Rang Mahal.” During the grand finale, Tanishq’s superior product line was emphasized due to its exceptional craftsmanship, unique designs, and dedication to excellence.
The Best of Tanishq was featured in the finale, with each piece showcasing the company’s mastery of craftsmanship and creation that it has developed over the course of its more than three decades as India’s National Local Jeweler, solidifying its position as the pioneers of classic yet distinctive designs. Tanishq’s product superiority is rooted in its unique design and exceptional craftsmanship. The company has provided over a million Indian families with the finest jewellery pieces that seamlessly combine traditional artistry and modern elegance, contributing to its legacy and creating the largest trust network in the industry.
The Best of Tanishq was featured in the finale, with each piece showcasing the company’s mastery of craftsmanship and creation that it has developed over the course of its more than three decades as India’s National Local Jeweler, solidifying its position as the pioneers of classic yet distinctive designs. Tanishq’s product superiority is rooted in its unique design and exceptional craftsmanship.
Furthermore, one of Tanishq’s rarest of rare collections, the traditional high jewelry line Ethereal Wonders Collection, dazzling the ramp with precious stones including aquamarine, tanzanite, pastel tourmalines, rare citrines, and statement pieces with emeralds and sapphires.
Tanishq’s Exotic India Collection included magnificent Rajwada Kundan necklaces, Victorian Polki necklaces embellished with uncut Polkis, and elaborate Vilandi Jadau designs made in Bikaner. Every piece combined modern beauty with traditional artistry to tell a magnificent story. Tanishq also showcased exquisite handcrafted pieces that were meticulously detailed, such as the elegant Zardosi, sparkling Polkis, captivating Picchwai work, and ageless Chikankari art. A pop of color was provided by the vivid Meenakari artwork and the stunning inlay work with Chalcedony centers.
The ‘Rang Mahal’ collection by Falguni Shane Peacock honored the majestic and surreal facets of India’s imperial past. Each ensemble was a work of art, with lavish silks, sumptuous velvets, and elaborate embroidery evoking the grandeur of royal courts and Tanishq’s custom gems adding a touch of eternal elegance. This partnership made it possible to seamlessly combine jewelry and fashion, showcasing the unmatched creativity and craftsmanship of Indian tradition. The collection, which celebrates the rich range of India’s cultural past, was inspired by the country’s majestic symbols and vivid colors.
Pelki Tshering, Chief Marketing Officer, Tanishq, Titan Company Ltd., shared her enthusiasm about the collaboration:
“We are delighted to collaborate with Falguni Shane Peacock for the grand finale of India Couture Week 2024. For nearly three decades, Tanishq’s jewellery has celebrated and reflected the unique journey of today’s woman, who is grounded in tradition, yet embraces a modern outlook. On this prestigious platform, we proudly showcase Tanishq’s legacy of craftsmanship and design excellence in gold, diamond, Polki a legacy that has been winning the hearts of millions of Indians.”
