Retail

WOW Skin Science Sees 5x Growth in U.S. Retail via CVS

Published: December 28, 2024
Author: Fashion Value Chain

The well-known international beauty and wellness company WOW Skin Science is pleased to announce a major turning point in its growth in the United States. Nine of the brand’s hallmark SKUs have been successfully placed on the shelves of CVS, the biggest drugstore chain in the US. WOW Skin Science’s standing as a powerful force in the cutthroat American beauty industry is cemented by this collaboration.

WOW Skin Science is currently the first Indian personal care brand to be available in three of the biggest retail chains in the United States: Walmart, Kroger, and now CVS. Within the next 12 months, the brand intends to increase its presence to about 2,000 CVS shops, thereby increasing its exposure and reach. WOW Skin Science products will now be offered in almost 2,000 stores throughout the country thanks to the company’s joint Walmart and CVS expansion.

“This collaboration is a significant step in our mission to provide consumers in the US with cutting-edge, eco-friendly personal care products,” WOW Skin Science co-founder Manish Chowdhary said.”Our partnership with CVS not only demonstrates the power of our brand but also the rising need in global markets for customized, superior skincare products. We are still dedicated to providing our international clients with quality.”

An important consideration in CVS’s decision to onboard WOW Skin Science was the company’s outstanding performance at Walmart stores and on Amazon.com. Additionally, WOW Skin Science’s U.S. footprint has grown dramatically thanks to Walmart, with goods now accessible in about 1,200 Walmart locations throughout the country.

“Securing shelf space at CVS is in line with our larger strategy to increase WOW Skin Science’s global footprint,” said Mr. Sandeep Ghoshal, Head of International Business at WOW Skin Science. In addition to increasing brand awareness, our collaboration makes our cutting-edge goods more easily accessible to customers in important regions.

WOW Skin Science’s leadership in the beauty and wellness industry is strengthened by the agreement with CVS, which solidifies the company’s offline retail presence in the United States. WOW Skin Science’s dedication to expansion and innovation is demonstrated by the brand’s unique placement in three major retail chains for an Indian personal care firm. WOW Skin Science is a company that is inspired by the combination of science and nature, and it keeps setting new benchmarks for personal care all around the world.

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