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Westside collaborates with designer brand Saaksha & Kinni to launch exclusive home décor collection for the festive season

Published: October 16, 2023
Author: Fashion Value Chain

~ This exclusive range will give Westside shoppers access to a home range that will redefine festive elegance ~

In a bid to bring exquisite, fresh, and exclusive collection to its customers during the festive season, Westside, one of India’s leading and fastest growing retail chains in India, has collaborated with ace designer duo Saaksha & Kinni for an exclusive home décor collection. The collaboration stands as a tribute to Westside’s remarkable 25-year journey of setting trends, inspiring lifestyles, and bringing joy to customers. It represents a celebration of our unwavering dedication to delivering quality, comfort, and style to every household.

The foundation of this collaboration lies in the harmonious fusion of design perspectives. Known for their signature style that pays ode to tradition by blending it with new-age sensibilities, Saaksha & Kinni’s collection will showcase an avant-garde assortment at Westside stores. The Westside x Saaksha and Kinni Festive Home Range includes three captivating prints meticulously crafted by Saaksha and Kinni’s collaboration offers a diverse range of products, including bedsheets, cushion covers, napkins, tableware, and accessories such as tote bags and kimonos. This collection, which embodies a seamless blend of artistic expression and functional aesthetics, will be available exclusively at Westside stores.

Speaking about the new collaboration, Ms. Lyndsay Smith, Head of Westside Home said, “Westside is delighted to collaborate with Saaksha & Kinni to present a curated edit of home to our valued customers this festive season. This synergized effort not only underscores our mutual dedication to quality, but also reflects our commitment to providing exceptional shopping experiences that explore innovative concepts, ultimately reshaping the fashion and lifestyle landscape for our customers. We look forward to this collaboration.”

The Mumbai based designer-duo, Saaksha & Kinni, added, “We are so excited to be able to collaborate with one of the giants of Indian retail space. Westside is not only one of the leading stores in India, it is also changing the shopping landscape of India and when given the opportunity to collaborate with their homeware department, we felt our prints would lend themselves perfectly to the Westside aesthetic.”

Celebrating its 25-year journey, Westside, India’s iconic fashion brand, remains dedicated to its legacy of timeless style. The brand aims to evolve and adapt by embracing the contemporary and has taken a step in that direction through their collaboration with the vibrant and youthful brand, Saaksha & Kinni. Westside X Saaksha & Kinni Festive Home Range will be available at 24 Westside stores, spread across cities like Mumbai, Delhi, Pune, Chennai, Bengaluru, Hyderabad, Kochi, Kolkata, Ahmedabad, Surat, Dehradun, Lucknow, Chandigarh, and Guwahati.

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