Retail

Wall Street is a huge fan of The Real’s new direction.

Published: April 15, 2024
Author: Fashion Value Chain

The 27-year-old New Yorker put 10 items in her closet up for auction late last year, including a brand-new, unworn Zimmermann dress she had paid $2,100 for. Pierce expressed her anticipation that the outfit will fetch a price of about $1,200. Since Zimmermann is a highly sought-after brand, the item from its Spring/Summer 2023 collection was particularly stunning, with a corseted bodice and a shell-beaded hem.

The dress was $385 according to The RealReal. After it was sold and returned several times, Pierce finally asked for her item to be sent back. What she got was a completely different dress—the same design, but a different size, ill-fitting, and marked with makeup smears.

The Real Real apparently misplaced her original dress. She claimed that the platform assessed her a $15 shipping fee, which was eventually refunded following a back and forth with customer service, adding insult to injury.

“I don’t think I’ll sell with The RealReal again, and I wouldn’t buy from them again either, after reading all of the horror stories and comments.”

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