Dive into the world of circular fashion with Virgio, which is making waves in the Indian fashion scene with its latest collection – it’s time for a little revelation!
Virgio is all about creating premium, trendy fashion that harmonizes with the environment and appeals to the GenConscious. A generation that is demanding pro-planet alternatives in every aspect of their lives, including fashion. Virgio’s mission is to bridge the gap between fast fashion and conscious fashion by offering trendy styles that appeal to young buyers, made with earth-friendly fabrics and ethical production processes, all at an accessible price point.
Amar, Co-founder, and CEO of Virgio, says, ‘Young consumers today are more aware and conscious of their choices. They aspire to lead a lifestyle that doesn’t harm the environment. However, when it comes to fashion, they struggle to find options that cater to their dynamic lifestyle while being conscious and responsible.’
Offering a range of versatile pieces, the brand firmly believes that fabrics, fit, and finish make their products true treasures. They do not use fabrics like virgin polyester and nylon, commonly used by fashion brands today, replacing them with the smoothest and most comfortable eco-conscious fabrics like Cotton, Linen, Viscose, Lyocell, and Modal. Virgio collaborates with ethical Indian manufacturers to ensure that every production step is socially responsible.
‘The pursuit of quantity and lower prices is compelling many brands to overlook quality. At Virgio, we focus on fabric, fit, and finish to ensure that every garment feels custom-made for you. Designed to last longer and be repurposed later, our creations are good for both people and the planet,’ says Amar.”
Explore a world of urban, chic fashion with unique edits, featuring vibrant botanical and tropical prints alongside flattering silhouettes, ensuring you shine at every moment. ‘Born to Shine’ puts bold fashion in the spotlight, perfect for those who love making statements. ‘Wild Romance’ offers botanical prints against sultry undertones, celebrating a love affair with nature’s beauty. ‘IDGAF’ is a riot of colors and playful prints for those who exude irresistible confidence. ‘The Safari Edit’ combines earthy hues with animal prints, blending untamed allure and contemporary style. ‘Cityscapes’ pays tribute to the modern city girl with chic outfits. ‘Whims and Fancies’ features flowy silhouettes and imaginative prints for free-spirited fashion enthusiasts. ‘Newtro Twist’ brings retro-inspired prints to contemporary designs, offering a blend of timeless charm and new-age style.
With Virgio, you can access affordable, conscious fashion without compromising your style, catering to young buyers with dynamic lifestyles that transition seamlessly from day to night. These high-quality styles are available at an accessible price point, starting from INR 1,590, making eco-friendly fashion accessible to everyone.
Carbon footprint reduction is a top priority at Virgio. Transparency about their impact is evident in the way they share information about their carbon, energy, and water footprint on every product page. The commitment to sustainability shines through their thoughtful approach of empowering its customers with transparent information to be able to make eco-conscious choices.
Commenting on the evolution, Co-founder Amar Nagaram stated, ‘To build a truly circular brand, we have to establish a strong ecosystem. While we design products to last longer, the community is empowered with the right choices and transparent information to lead circular fashion choices.’
In a nutshell, Virgio is revolutionizing fashion with trendy, eco-friendly, and affordable options. With Virgio, you can showcase your style and join the movement!
