APPAREL

VIATT 2025: multifaceted fair poised to aid rejuvenation of Vietnam’s textile industry

Published: June 29, 2024
Author: Fashion Value Chain

Ho Chi Minh City, 28 June 2024. After navigating the challenges of 2023, Vietnam’s textile and garment exports have been gradually recovering. Additionally, foreign direct investment (FDI) into Vietnam during the first five months of this year reached USD 11 billion, a 2% year-on-year increase, according to the Foreign Investment Agency under the Ministry of Planning and Investment (MPI)[1]. To cater to Vietnam’s renewed business opportunities, the Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies (VIATT) will return from 26 – 28 February 2025 at the Saigon Exhibition and Convention Center (SECC).

“The invaluable feedback from the first edition of VIATT has driven us to make next year’s fair even stronger, and look forward to its increasing importance in our global textile framework,” said Ms Wilmet Shea, General Manager of Messe Frankfurt (HK) Ltd. “With Vietnam’s business environment on the upswing, we are excited about VIATT 2025’s potential to serve as an effective, on-trend platform for harnessing and supplementing the renewed growth of the country’s textile industry, across multiple sub-sectors.”

The fair’s inaugural edition attracted 409 exhibitors and 17,262 visits from 17 and 55 countries and regions respectively. Building on this solid foundation, VIATT 2025 will continue to showcase the latest industry trends, and expand its focus on various pertinent areas. This will include the fair’s new Econogy Hub, a dedicated zone to advance the topic of sustainability in the textile industry, and to relate it closely to the demands of economic and social change. Together with the evolving environmental landscape, the fair will also help industry players adapt to the rapid adoption of new technology in the business world with the debut of the Innovation & Digital Solutions Zone. This zone will allow exhibitors to unveil the latest technology and solutions such as AI design, digital manufacturing, big data analytics, and more.

Concurrently, VIATT 2025 will continue to present a diverse range of exhibitors across the apparel, home textile and technical textile sectors, with positive feedback received from many quarters at the fair’s inaugural edition.

Apparel Fabrics & Fashion
In the first four months of 2024, textile and garment exports grew 6.3% year-on-year to over USD 10 billion[2]. The US remains Vietnam’s top export market, followed by the EU, South Korea, China, and Japan. To meet this demand, Vietnam’s textile industry continues to import a significant amount of raw materials. At VIATT 2024, yarns, fibres and fabrics for casualwear, sportswear and uniforms, as well as garment accessories, were in high demand.

Speaking at the previous edition, Ms Surina Gan, Director / Chief Marketing Officer at CDX Textile, said: “In addition to trade pacts, Vietnam has also established itself with significant support networks for the textile and garment industry. This fair is a more international platform, and this is what we look forward to. We want to meet many customers and brands from all over the world such as our main markets, America and Europe, and new markets such as Japan, Korea, and Taiwan.”

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