Start Ups

The Sleep Company Raises Rs 480 Cr to Lead Comfort-Tech

Published: September 3, 2025
Author: Fashion Value Chain

The Sleep Company, India’s leading comfort-tech brand, has raised Rs. 480 crore in Series D funding led by ChrysCapital and 360 ONE Asset, two of India’s top private equity firms. The investment will drive the company’s next phase of growth, focusing on manufacturing expansion, offline retail, product innovation, and team building.

The brand has demonstrated rapid growth, achieving an ARR of Rs. 700 crore, with 60% year-on-year growth in FY25, and expanding its exclusive brand outlets to 150 stores nationwide. Its workforce has also more than doubled to over 1,500 employees since the last funding round, highlighting operational scale and rising consumer demand.

The fresh capital will be allocated to:

  • Manufacturing expansion through new facilities for quality control and growing demand.

  • Offline retail growth across metro and Tier-1 cities.

  • New comfort categories, beyond sleep to holistic lifestyle solutions.

  • R&D and innovation, expanding the patented SmartGRID® technology to new product lines.

  • Strengthening teams in product, tech, design, and retail.

The company’s ROPO (Research Online, Purchase Offline) model continues to deliver, with 70% of revenue from offline retail. Avendus Capital acted as exclusive financial advisor on the transaction.

Founder Statements
Priyanka and Harshil Salot, Co-Founders, emphasized, “This fundraise powers the next phase of our journey to lead the comfort-tech revolution in India. We’re scaling faster—opening more stores, expanding capacity, and doubling down on innovation to transform the way India sits and sleeps.” They added, “Sleep and wellness are no longer low-involvement purchases; they’re lifestyle decisions. This funding marks a milestone in building India’s most loved comfort-tech brand.”

Investor Perspectives
Rajiv Batra, Director, ChrysCapital, stated, “The founders and team have built a category-defining brand with innovation, customer focus, and operational excellence. This investment aligns with India’s premiumization wave, and we believe The Sleep Company will become a dominant force in sleep and wellness.”

Chetan Naik, Senior Fund Manager, 360 ONE Asset, added, “The Sleep Company is redefining comfort-tech through SmartGRID® innovation, omnichannel execution, and capital-efficient growth. With strong consumer resonance, it is poised to be a category-defining brand.”

The brand recently unveiled its 150th store, designed as a Sleep Lab, offering immersive experiences such as Pressure and Heat Mapping Tests to demonstrate SmartGRID® benefits over traditional memory foam.

At the core of its success lies its SmartGRID® technology, now extended beyond mattresses to chairs, recliners, cushions, and sofas—making it a comprehensive comfort-tech brand.

With solid fundamentals, innovation-led growth, and nationwide offline expansion, The Sleep Company is shaping the future of comfort-tech in India.

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