~ Accounting for Over 3 Million Omnichannel Transactions across 30 Brands in FY 24~
Tata Digital announced the merger of Tata Shop Share Smile (TSSS) into the all-encompassing Tata Neu, which represents a significant step toward streamlining employee benefits across Tata group firms. This initiative provides several lakh Tata Group employees in India with an even more easy and gratifying buying experience.
Previously, TSSS provided special deals and discounts on Tata products and services through a separate platform, resulting in over 3 million omnichannel transactions across 30 brands in FY 24. Integrating it into Tata Neu has eliminated the need for several apps, allowing staff to seamlessly:
• Search & Redeem with Ease: Find relevant deals and effortlessly apply TSSS discounts directly within the familiar Tata Neu interface
• Maximize Savings: Combine TSSS benefits with other offers and promotions available within Tata Neu, unlocking significant cost savings across various Tata brands.
• Earn NeuCoins: Every transaction on Tata Neu, especially those made using the co-branded Tata Neu HDFC Bank Credit Card, allows employees to earn NeuCoins, the loyalty program currency within the app.
• Diverse Brand Selection: Enjoy exclusive offers and benefits from a vast selection of over 30 Tata brands, all conveniently accessible through a single platform.
This integration provides Tata Group employees with a more cohesive and satisfying experience. Tata Neu is now a one-stop shop for Tata Group employees, providing easy access to a wide range of advantages and rewards across the Tata ecosystem, including auto discounts, coveted hotel stays, shopping for electronics and fashion, groceries, pharmaceuticals, and more. Tata Neu enables employees to save money and have access to numerous benefits across the Tata ecosystem, simplifying their lives and increasing overall satisfaction.
The user-friendly Tata Neu app is available for download on both iOS and Android devices. Employees may easily join the platform by just verifying their credentials within the app, which unlocks a world of benefits.
