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Tata CLiQ Luxury expands its portfolio further with the launch of a wide range of brands and collections in August 2023

Published: September 16, 2023
Author: Fashion Value Chain

~ New global brands and collections across apparel, beauty, eyewear, footwear, kids, home, gourmet, men’s accessories & travel, sports, and watches categories have been launched ~

~ Indiluxe also introduced several homegrown labels across various categories ~

With the onset of the festive season, Tata CLiQ Luxury launched an extensive range of global brands and collections across various categories. In addition, the platform’s ‘homegrown’ category, which is Indiluxe, also expanded its assortment with the introduction of new labels and collections on the platform.

Apparel:

The apparel category witnessed the launch of some of the popular lingerie brands. La Vie En Rose celebrates women of every size with lingerie that embraces real-life bodies, offering both comfort and style. Triumph, too, understands that the realm of lingerie and intimate wear isn’t one-size-fits-all. Japan-based Wacoal, one of the oldest lingerie brand that launched in 1946, is known for its technically advanced and beautifully designed innerwear. It has had women looking their best for ages with meticulously crafted lingerie providing superior fit and comfort.

Indiluxe – Apparel:

Indiluxe by Tata CLiQ Luxury has gone all out to introduce not one or two, but 30 new Indian fashion labels with diverse styles on the platform. Some of them include, the well-established fashion brand of Rohit Gandhi & Rahul Khanna which has a huge appeal across Gen-X, millennials, and Gen-Z. The brand draws inspiration from architectural forms, geometrical lines, and modern contemporary art. RNG Safawala has not only given the traditional safa (turban) a modern touch; it has also introduced a ready-to-wear and bespoke collection for men. This collection showcases silhouettes, colours, and embellishments that pay homage to age-old traditions while embracing contemporary style. Karaj Jaipur presents a luxe line-up of prints on velvety fabrics, showcasing intricate embroidery and prints that evoke the rich culture and arts of Jaipur.

Tisa Studio’s unique designs are considered wearable keepsakes. It takes its inspiration from minimalism; each piece redefines modern Indian menswear with a sharp tailoring using handcrafted techniques with contemporary approach. While Theorem‘s collections reflect the intertwined relationship between humans and technology, Pasha India basks in flamboyance with contrasting colours and a twist-of-art pop, creating perfect day-to-day wear for both men and women of all ages.

When it comes to pushing boundaries for menswear, Seven DC and Runit Gupta are at the forefront of it; their brand of fashion, though modern, is rooted in tradition.

Apart from the above new launches, a new collection by Andamen in linen for men has also been introduced on the platform. Titled ‘Rise Collection’, it comprises a range of timeless European linen clothes – shirts, jackets, and pants, among others. 

Indiluxe – Accessories, Jewellery, and footwear

In the accessories section, three new brands have been launched. Aanchal Sayal products use old-age techniques that have been passed down through generations of artisan shoemakers and bagmakers. Each product is meticulously crafted using eco-friendly materials. Shaka offers trendy and stylish bags, wallets, and party slings that provide organizer solution with systematic interiors and gorgeous exteriors, while Hidesign creates vibrant and stylish leather bags that have undergone a slow and labor-intensive process of vegetable tanning.

The two new jewellery brands introduced on the platform are hip and sleek in essence. Pehr showcases ornaments that are stunning and elegant works of art in gold and silver with a rhodium finish, while Fian creates timeless handcrafted pieces from hypoallergenic 925 silver jewellery and AAA-graded zircons.

In the footwear category, Label Sephyr, known for its handcrafted shoes in contemporary designs, has been launched.

Footwear:

Five power brands in footwear have been added to the portfolio, each one designed for high-intensity performance wear. Dynafit is known to be a shoe brand for athletes, by athletes. It offers reliable minimalist products supporting discerning mountain athletes, be it ski touring, trail running, mountaineering, or biking. Italian-based Fila is a global sportswear powerhouse, offering sports and lifestyle shoes that blend Italian design with cutting-edge performance wear. Salewa offers lightweight footwear crafted for mountaineering and trekking; it places much emphasis on comfort, stability, grip, and durability in its boots and shoes. Salomon also offers shoes for diverse activities, with a specialty in outdoor pursuits such as skiing, snowboarding, hiking, and trail running. The footwear collection from Wilson is designed to enhance on-court performance. Tailored to various game styles, each shoe integrates comfort, durability, and mobility technologies to enhance every step.

Beauty:

In the beauty category, two new brands have been launched. Nip + Fab is a result-driven beauty brand that offers targeted skincare treatments and a cosmetic line that includes face, eye, and lip makeup. Its aim is to offer luxury, ingredient-led skincare formulations at high street prices and ingredient education for everybody.

For fragrance enthusiasts looking to add another fragrance to their collection, they can explore the curated assortment from Gisada, which is known for modern elegance combined with Swiss quality. The brand’s story first began in Zurich as a dream of two brothers in 2013 with a goal to express their passion for perfume in a new way while also collaborating with renowned perfume makers with a clear vision.

Watches:

The Tissot PRX collection, which reimagines a classic 1978 design with an integrated case and bracelet, blending expertise with timeless style, has been launched on the platform. The Tissot PRX 35mm Powermatic 80 merges classic aesthetics with modern technology. With a steel case and vibrant dial, the watch boasts both elegance and functionality. The waffle dial pattern adds sophistication to this automatic model. Water-resistant up to 100-metres and featuring a Nivachron™ balance hairspring, it’s an appealing choice for style-conscious watch enthusiasts. The satin-finish steel bracelet with a triple-blade folding clasp guarantees a perfect fit.

Kids:

The baby gear segment in the kids’ category on Tata CLiQ Luxury has launched two more global brands that offer solutions in childcare: Hauck and Joie Baby. A market leader in strollers and baby accessories, Hauck’s innovative products delight parents and spark children’s imaginations. Joie Baby on the other hand specializes in crafting products like strollers to enhance the experience of life with young children. Their offerings are recognized as eco-conscious creations firmly dedicated to exceptional design, engineering, and safety standards.

Eyewear:

The eyewear category saw an interesting mix of brands that are high on glamour and heritage. Luxury German heritage brand Escada offers a range of eyewear that is rich in colours, elegance, and boldness, while the sunglasses from Furla makes a perfect companion for all seasons with their diverse styles – ranging from traditional to modern. Gant is known for eyewear that is both stylish and functional; each piece comes with polarised lenses that provide 100% protection from UVA & UVB. Victoria Beckham, on the other hand, gives a spin to classic eyewear silhouettes with its Spring/Summer 2023 collection. You can take your pick from a range that offers vintage-inspired oversized silhouettes, classic aviators, modern rimless styles, iconic cat eye and rounded frames.

Men’s Accessories & Travel:

In the men’s accessories and travel segment, Sprayground, which offers bags, messenger bags, duffel bags, and backpacks, has been launched. The US-based brand’s core strength lies in producing, designing, and marketing pioneering, edgy, and rebellious products tailored for streetwear, fashion, and lifestyle segments.

Home:

The platform has expanded its offerings in the home category by launching six new prestigious brands. Starting with Diamante, a premium British brand that excels in artisanal glass and crystal design. Hurom, on the other hand, designs user-friendly, high-performance slow juicers. Its slow squeeze technology ensures that you extract the most nutrient-rich juices from fruits and vegetables while filtering out bitterness and insoluble fibre. Famous for its crocodile emblem that marks its collection of clothes, Lacoste Home’s range of home linen offers a range of luxurious bed and bath collection in vivid colours. If you’re looking for luxury home linens with a touch of elegance and timelessness, then there is Ralph Lauren Home to explore too. Within the home category, you’ll also find Starbucks’ 2023 Core Collection. This new core collection is truly innovative and reimagined with brilliant hues of green. The collection includes mugs, tumblers, bottles, cold cups, and more – perfect for any Starbucks lover. With a trendy and sophisticated design, this collection is sure to add style to your daily lifestyle. It’s a must-have for anyone who appreciates the finer things in life.

Sports:

The sports category, which includes sports-driven gear and technology, has launched Brompton bikes.  A Brompton bike ingeniously transforms into a compact package, slightly larger than its wheels, in under 20 seconds. Handmade and efficient, these bikes easily fold down and are suitable for various modes of transport.

Gourmet:

The gourmet category has launched brands that offer artisanal chocolates, honey, and even noodles. The Rhine Valley range of handcrafted artisanal chocolates uses the finest ingredients in a blend of European artistry and traditional techniques. Venchi, on the other hand, is an Italian gourmet chocolate brand, especially popular for its nougatine, which are small candies made of crushed and caramelized hazelnuts coated in dark chocolate.

Australian-based Capilano specializes in Australian honey and honey products such as chocolate honey, classic honey, manuka honey, floral honey, raw honey, and organic honey. Hot Toddy, a sauce brand by celebrity chef Sarah Todd, makes its way to India. It offers five sauces, which are made up of locally sourced ingredients in Australia. Indians can also get acquainted with Koka Noodles, Singapore’s well-loved, homegrown brand of instant noodles.

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