by Fashion Value Chain | Jun 30, 2023 | Brands, Fashion Updates, Industry Updates
Leading sportswear brand FILA is all set to commemorate the 50th anniversary of its remarkable journey in the world of sports by launching a new digital campaign featuring real voices and experiences of its ambassadors. FILA unveiled its iconic F-Box logo in 1973,...
by Fashion Value Chain | Mar 23, 2023 | BRAND COLLECTION, Brands
FILA has tapped Hailey Bieber to front the brand’s new global campaign, giving the model and entrepreneur a canvas to express her unique sense of style, while utilising some of the brand’s iconic designs. The campaign featuring Hailey Bieber has debuted for the...
by Fashion Value Chain | Nov 17, 2022 | APPAREL, BRAND COLLECTION, Brands, E-commerce, Event Calendar, EVENT UPDATE, Fashion Institutes, Fashion Updates, Garments, STYLE TIPS
This Men’s Day treat the fitness enthusiast and fashion forward men in your lives with the coolest kicks and edgy apparels from the newly launched Autumn-Winter 2022 collection by FILA. Ranging from Active Collection – suited for the gym rats, to the Doodle...
by Fashion Value Chain | Nov 10, 2022 | APPAREL, BRAND COLLECTION, Brands, E-commerce, EVENT UPDATE, Garments, Lifestyle & Travel
FILA, the leading athleisure brand best known to introduce fashion-forward apparel & footwear in synergy with sporty characteristics, is all set to drop its six new essential collections this Fall season. The Autumn – Winter 2022 edition interprets Hope, Joy...