Brands | E-commerce

‘Supercoin’ rewards programme is introduced by Shopsy on its site.

Published: August 2, 2023
Author: Fashion Value Chain

The ‘Supercoin’ rewards programme has been introduced on Shopsy, a high-value e-commerce site owned by the Flipkart group.

Flipkart launched the Supercoin to reward users who shop on their platforms; users receive 1 Supercoin for every Rs 100 ($1.25) spent.

Kapil Thirani, the CEO of Shopsy, made the following statement regarding the introduction of Supercoin to the Shopsy platform: “At Shopsy, it is our top priority to unlock the most value for our clients, and I am thrilled to announce the introduction of Supercoin to the Shopsy platform. Customer involvement with the rewards programme has been quite high throughout the Flipkart ecosystem.

“It not only enables customers to take advantage of the rewards program’s benefits and to redeem them, but it also fosters a culture of strong customer loyalty. This programme is evidence of our ongoing efforts to provide value to customers’ shopping experiences on Shopsy, he continued.

All businesses owned by the Flipkart group, including Shopsy, Flipkart, Myntra, and Cleartrip, offer access to Supercoins.

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