Studio Heritage Living (SHL), a strategic sourcing and product development advisory, has officially launched, introducing a new perspective to the global home textile sector. The firm aims to support brands and retailers in managing the increasing complexities of global sourcing with enhanced clarity and strategic direction.
Founded by industry expert Disha Shah, who brings over 20 years of experience across key global manufacturing hubs including China, Turkey, Portugal, Egypt and Bangladesh, SHL focuses on building more resilient and efficient supply chains. The firm works closely with brands to guide decision-making at the pre-production stage, where critical choices around product and sourcing are made.
Positioned differently from conventional sourcing firms, SHL operates at a strategic level, collaborating with leadership and product teams to assess product viability, select sourcing markets, align vendors and structure cost frameworks. This approach ensures that products are developed not only for design appeal but also for scalability, profitability and long-term sustainability.
In an environment shaped by fluctuating tariffs, shifting economic conditions and increasing supply chain risks, SHL emphasises the importance of early-stage planning. The firm supports businesses in developing multi-country sourcing strategies, improving cost transparency and minimising execution risks.
Its services are delivered through structured advisory programmes spanning 6 to 10 weeks, providing organisations with actionable strategies and implementation-ready frameworks.
Speaking on the launch, Disha Shah, Founder, Studio Heritage Living, said, “In an increasingly volatile global sourcing environment, the biggest advantage lies in making the right decisions before production begins. Studio Heritage Living is built to bring that strategic clarity, helping brands move from reactive execution to proactive, well-informed sourcing.”
With its advisory-led model, SHL aims to redefine sourcing practices in the home textile industry by shifting the focus from transactional processes to strategic, value-driven decision-making.
