Fashion Updates

Stealth wealth: Succession sparked a trend of discreetly flaunting affluence without designer labels

Published: July 22, 2023
Author: Fashion Value Chain

The world of fashion is constantly evolving, and thanks to the internet, staying updated on the latest trends is easier than ever before. The newest addition making waves on social media platforms is the Stealth Wealth or Quiet Luxury fashion trend. This style has garnered attention, even featured in the wardrobe of the HBO television series Succession. Whether you discovered it there or elsewhere, here is your guide to understanding this 2023 trend that has captured the internet’s attention.

Defining Stealth Wealth can be challenging, as it is an elusive concept. According to County & Town House, this fashion trend emphasizes simplicity. It encourages stepping away from vibrant colours and garments adorned with luxury brand logos. The idea is to embrace neutral colours, minimalistic details, and simple tailoring. The essence of Stealth Wealth lies in being “thoughtfully chic” and selecting clothes that exude understated elegance. When it comes to the colour palette, the most common shades are black, white, brown, and grey.

However, subtle branding is also a crucial factor in Stealth Wealth. The clothing should not rely on excessive luxury logos to appear expensive. The focus is on returning to the basics and making choices that convey sophistication without overtly flaunting opulence.

Glamour magazine points out that quiet luxury can be attributed to personal style preference. While it has been around for a long time, it has gained significant traction recently, partly due to its portrayal in the TV series Succession. The show’s characters exemplify the essence of this fashion trend in their wardrobes.

One of the most significant aspects of quiet luxury fashion is its alignment with sustainability. The emphasis is on being mindful of your selections and avoiding unnecessary accumulation in your wardrobe. The goal is to invest in a few high-quality pieces that will withstand the test of time.

Those who embrace this trend focus on acquiring staple items that exude elegance without ostentation. The idea is to curate a timeless wardrobe that stands the test of trends and showcases an inherent sense of sophistication.

In a world where fashion trends come and go, Stealth Wealth or Quiet Luxury offers a refreshing approach. By embracing simplicity, minimal branding, and sustainable choices, individuals can embody a style that transcends fleeting trends. It is a celebration of timeless elegance and an opportunity to curate a personal style that will endure for years to come.

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