SNITCH, India’s rapidly growing menswear brand, has partnered with cricketer Mohammed Siraj to launch a new collection titled “SEVEN:THREE”. The collection is built around the philosophy that success is achieved through hard work, discipline, resilience, and self-belief rather than expectation alone.
More than a typical celebrity collaboration, SEVEN:THREE draws inspiration from Siraj’s personal journey—from persistent struggle and determination to becoming one of India’s leading fast bowlers. The collection reflects a mindset rooted in perseverance and continuous effort, encouraging individuals to stay committed through challenges and build their own path.
Blending streetwear aesthetics with sports-inspired design, the 44-piece collection includes oversized and regular-fit T-shirts, relaxed polos, shirts, overshirts, cargos, trousers, denim, and utility-style garments. Bold typography and motivational phrases such as “Made for Winners,” “Play with Purpose,” and “Resilient in Spirit” reinforce the core message of the collaboration.
Priced between INR 1,399 and INR 3,699, the collection will be available across SNITCH retail stores and online platforms.
Speaking on the collaboration, Mohammed Siraj shared that the collection represents a mindset shaped by effort and belief, emphasising that every achievement is earned through consistency and hard work. He highlighted how discipline and resilience have been central to his journey, and how SEVEN:THREE reflects that same spirit for individuals striving toward their goals.
The collection is designed with relaxed silhouettes, modern textures, and expressive detailing, creating pieces that balance wearability with strong visual identity. It aims to resonate with a generation driven by ambition, individuality, and self-expression, while merging the energy of sport with contemporary street culture.
Chetan Siyal, Chief Marketing Officer at SNITCH, stated that SEVEN:THREE goes beyond fashion, representing ambition, attitude, and resilience. He added that Siraj’s journey aligns with a generation that values effort and consistency, and the collection is intended to reflect that mindset in a bold and relatable way.
With SEVEN:THREE, SNITCH continues to build culture-driven fashion narratives that combine style, purpose, and personal expression.
