Direct-to-consumer menswear brand Snitch has been awarded ‘Apparel Brand of the Year’ at the ET Great India Retail Awards 2025, recognizing its influence on modern men’s fashion with its trend-driven collections, bold aesthetics, and fast-fashion model.
Known for its Gen Z and millennial appeal, Snitch has carved a niche with best-selling pieces like ultra-stretchable denims, oversized tees, statement co-ords, and versatile shirts. The brand’s commitment to quality, contemporary designs, and agile production processes has positioned it as a leader in India’s fast-fashion segment.
Founder & CEO Siddharth Dungarwal remarked, “Snitch is about breaking norms and redefining how men engage with fashion. This recognition inspires us to keep pushing boundaries.”
The award marks a major milestone in Snitch’s journey—from an emerging disruptor to a formidable force in retail. The accolade also affirms its growth strategy, focus on innovation, and expanding footprint in the ever-evolving fashion landscape.