Lifestyle & Travel

SKECHERS SIGNS FOOTBALLER SUNIL CHHETRI AS BRAND AMBASSADOR

Published: June 3, 2024
Author: Fashion Value Chain

Skechers, The Comfort Technology Company®, announces that it is taking the pitch with Indian National Football Team captain Sunil Chhetri by signing the legendary forward as a Skechers ambassador to compete in Skechers football boots and appear in marketing campaigns for the brand.  

Sunil Chhetri said, “I am delighted to join forces with Skechers, a brand that is always innovating to achieve excellence. As someone who understands the importance of building and promoting sports in this country, I am excited to collaborate with a brand that empowers individuals to unlock their full potential, both on and off the field. I love the Skechers Football boots, and I look forward to helping players and fans across the country discover how amazing this brand will be for our sport.”

Welcoming the sportsman to its team of ambassadors, Rahul Vira, CEO, Skechers Asia Pvt. Ltd, said, “We are thrilled that Sunil Chhetri is joining Team Skechers in India. Chhetri’s best-in-class commitment perfectly aligns with our brand values, making him the ideal ambassador to represent our dedication to building sports and performance in the country. Off the field, his influence resonates with those who strive for greatness in all aspects of their lives.

Sunil Chhetri stands as one of the most distinguished names in the world of football, renowned for his exceptional skill, dedication, and leadership both on and off the field. As the captain of the Indian National Football Team, he holds the all-time record in India and is fourth place globally for goals scored in international matches with 94. Chhetri has won numerous accolades, both for club and country, including the AIFF Player of the Year seven times, the Arjuna Award in 2011 and the Padma Shri in 2019.

Chhetri joins the Skechers team of athletes competing in the brand’s performance footwear that includes cricket sensation Ishan Kishan; elite footballers including Harry Kane, Oleksandr Zinchenko and Anthony Elanga; NBA stars Julius Randle and Terance Mann; Major League Baseball players including Clayton Kershaw, Aaron Nola and Brendan Donovan; golfers Matt Fitzpatrick and Brooke Henderson; and pickleball pros Tyson McGuffin and Catherine Parenteau.

This partnership marks another milestone for Skechers India as it continues to innovate and redefine the brand’s portfolio for sports in the country. With Sunil Chhetri at the forefront competing in Skechers Football boots, it reaffirms its commitment to championing performance and enabling individuals to embrace every challenge with confidence. Skechers Football boots are currently available in Europe and the United States and will be rolling out to India in August 2024.

About Skechers South Asia Pvt. Ltd and Skechers U.S.A., Inc.

Skechers South Asia Pvt. Ltd is a subsidiary of Skechers (NYSE:SKX), The Comfort Technology Company® based in Southern California. Skechers designs, develops and markets a diverse range of lifestyle and performance footwear, apparel and accessories for men, women and children. The Company’s collections from are available in over 180 countries and territories through department and specialty stores, and direct to consumers through digital stores and approximately 5,200 Company- and third-party-owned physical retail stores. A Fortune 500® Company, Skechers manages its international business through a network of wholly-owned subsidiaries, joint venture partners, and distributors. For more information, please visit about.skechers.com and follow our lifestyle and Skechers Performance sites on InstagramTwitter and YouTube.

For further details, visit www.skechers.in.

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