The first dedicated brand store for the sterling silver jewelry company Silvostyle has opened in Goa. Situated in Panjim, the state’s capital, the store caters to Gen Z customers by offering a broad range of modern jewelry designs.
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“We are thrilled to open our first exclusive brand store in Panjim, Goa, offering a broad selection of multipurpose sterling silver jewelry,” stated Hemant Chavaan, vice president of marketing, e-commerce, and corporate social responsibility at Silvostyle, in a press release. “We decided to launch the brand in a market with an active crowd due to the evolving needs of customers and the cultural shift in buying patterns.”
The inside of Silvostyle’s Goa store is a stunning combination of black and neon yellow, highlighting the brand’s focus on youthful customers. The store began by running a campaign with discounts of up to 40% to draw customers in during the rainy season.
Discover jewelry designs in classic and fusion styles, perfect for every occasion and everyday wear. The store sells necklaces, bracelets, and rings among other items from Silvostyle’s Derya, Devi, Daysha, GoDark, and LiteMe collections.