APPAREL

SEAWALL CAPITAL ACQUIRES MAJORITY STAKE IN SPORTS APPAREL FIRM

Published: 23/08/2022
Author: Fashion Value Chain

Seawall Capital LLC is betting on soccer’s growing popularity with a majority stake in Sports Endeavors Inc., the owner of online retailer soccer.com and the Eurosport soccer catalog.Austin-based Seawall and the Moylan family, which founded Sports Endeavors in 1984 and will continue to run the company as a minority owner, see an opportunity from growing interest in soccer across the U.S. as the FIFA World Cup kicks off this fall and the women’s World Cup follows next year.

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