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Revlon Welcomes Actress Madelyn Cline as Global Brand Ambassador

Published: 22/01/2024
Author: Fashion Value Chain

Revlon has proudly announced Madelyn Cline, the 26-year-old breakout star known for her roles in Netflix’s ‘Outer Banks’ and ‘Glass Onion: A Knives Out Mystery,’ as its newest global brand ambassador. Joining the esteemed ranks alongside Ashley Graham and Megan Thee Stallion, Madelyn is recognized for her social media influence, boasting a reach of 25 million across platforms.

Martine Williamson, Chief Marketing Officer at Revlon, expressed excitement about Madelyn joining the Revlon family, emphasizing her embodiment of independence, confidence, and inspiration. As a style icon on the red carpet and a go-to for beauty and skincare routines, Madelyn aligns perfectly with Revlon’s mission to create liberated beauty.

In her role as a global brand ambassador, Madelyn will be the face of Revlon products, featured across various marketing channels, including in-store displays, retailer events, and global campaigns. The partnership aims to inspire women to live boldly and feel empowered, reflecting Madelyn’s passion for makeup as a tool for creativity and confidence.

This appointment follows Revlon’s strategy of expanding its roster of digitally native ambassadors, capturing a younger market. Madelyn Clyne’s addition to the Revlon ambassador lineup reinforces the brand’s commitment to diversity and empowerment in the beauty industry.

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