Recode Studios, a well-known cosmetics brand, is delighted to announce the grand opening of its
13th retail store in Ludhiana, India. This 250-square-foot store is the second one in Ludhiana and
reflects Recode’s consistent commitment to offering high-quality cosmetics since 2018.
Dheeraj Bansal, Co-Founder of Recode Studios, emphasized their journey from a modest product
range to a diverse selection tailored to individual customer preferences. Their goal is to make
premium cosmetics accessible across India, and this expansion exemplifies their dedication to this
mission.
With plans to open 25 stores by the fiscal year 2023-24, Recode Studios is preparing for upcoming
store launches in cities like Mumbai, Chennai, Hyderabad, Jaipur, Indore, and Rudrapur. These
strategic selections target tier 2 and tier 3 cities, requiring an investment of 20 lakhs per store.
Recode’s annual sales have seen impressive growth, increasing from 25 lakhs in 2018 to 2 crore in
2019 and 2020, 5 crore in 2021, and further surging to 15 crore in 2021 and 2022, and 26 crore in FY
2022-2023. Their ambitions extend to achieving 50 crore in FY 2023-24. Recode Studios is unwavering in its commitment to offering cosmetics to a diverse audience and welcomes customers to join them in their journey as they continue to expand their retail network.
