Luxury menswear designer Priya Patil, widely recognised for styling Bollywood icon Amitabh Bachchan, made her Paris debut with a special showcase at the prestigious Shangri-La Paris during the ongoing Paris Fashion Week.
The showcase brought together a curated group of designers representing India on the global stage, offering them an opportunity to present their latest collections to international buyers, media and fashion industry professionals.
For Patil, the Paris presentation marks an important milestone in her journey as a designer known for crafting sophisticated contemporary menswear.
Representing Indian Menswear Globally
Speaking about the debut, Priya Patil said:
“Representing India on a global stage and presenting my work in Paris is a deeply meaningful moment in my journey as a designer. Menswear today is evolving beyond convention. It is about individuality, comfort and quiet confidence. Through this collection, I wanted to bring together structure, ease and personality while staying rooted in timeless craftsmanship.”
A Designer Trusted by Icons
Over the years, Patil has built a strong reputation for dressing distinguished personalities across cinema, sport and global leadership circles.
She has maintained a long-standing association with Amitabh Bachchan, designing his wardrobe for more than a decade, including his appearance on the iconic television quiz show Kaun Banega Crorepati, the Indian adaptation of Who Wants to Be a Millionaire?.
Her creations have also been worn by leading sports figures such as Rohit Sharma, Sachin Tendulkar and Hardik Pandya, along with Bollywood actors including Ranveer Singh, Ranbir Kapoor and Ajay Devgn.
Early Recognition in the Creative Industry
In 2007, Priya Patil won the title India’s Creative Future in a contest organised by the British Council, which aimed to identify India’s most promising creative entrepreneurs.
The achievement received international recognition and coverage by the BBC, leading to an invitation to 10 Downing Street, where she met Cherie Blair, who admired and wore her designs.
Three Signature Design Directions
The collection presented in Paris highlights three distinct design themes that define Patil’s vision of modern menswear:
LOFTY LUXE
Structured silhouettes and refined tailoring designed to represent elevated formal luxury.
RELAXED LUXURY
Comfort-focused silhouettes combining effortless elegance with contemporary ease.
THE SPIRIT EDIT
A sport-inspired direction featuring statement bomber jackets and relaxed silhouettes reflecting instinct-driven personal style.
Mumbai-Based Design Studio
Today, Priya Patil operates from her design studio in Mumbai, offering a highly personalised approach to wardrobe design. Each ensemble is carefully crafted to balance luxury, comfort and individuality for clients across industries.
With her Paris debut, Patil continues to strengthen the presence of Indian luxury menswear on the global fashion stage, blending timeless craftsmanship with modern design sensibilities.
