This week, multi-brand luxury Indian fashion retailer Pernia’s Pop-Up Shop is set to hold two exclusive designer meet and greet sessions in New Delhi. Featuring the launch of winter wedding lines from womenswear brands Punit Balana and Prisho, the events offer shoppers a unique opportunity to interact with the designers and receive personalized styling advice.
On November 29, Punit Balana, the eponymous designer, will unveil his latest bridal and occasion wear collection at Pernia’s Pop-Up Shop’s outlet within the Indian Handicrafts Emporium in Mehrauli, New Delhi. The event will showcase the label’s festive collection, ‘Utsav 2.0,’ characterized by enchanting silhouettes, a blend of bright hues, and subtle sparkle, creating a modern yet heritage-inspired aesthetic.
From December 1 to 2, Pernia’s Pop-Up Shop will host Prisho at its store near Qutub Minar in New Delhi. The brand will launch its new collection, ‘Shabaka,’ offering shoppers the opportunity to explore opulent embroidery in various color options, with designers present to provide insights into the collection.
By organizing these meet and greet events, Pernia’s Pop-Up Shop aims to create a more connected and engaging shopping experience for customers. These interactions allow shoppers to gain valuable advice from admired designers while exploring and purchasing from their collections.
Pernia’s Pop-Up Shop, founded by designer and entrepreneur Pernia Qureshi, continues to curate engaging experiences for shoppers across India’s metros. The business, currently owned by Purple Style Labs under entrepreneur Abhishek Agarwal, regularly hosts a variety of events, including themed shopping fairs and designer meet and greets, to enhance the offline shopping experience and drive footfall to its stores.
