Ahmedabad, July: The famous Jodhpur-based lifestyle company Orange Tree is thrilled to announce the grand opening of its fourth branch in Ahmedabad, commonly known as the Manchester of India. The new store, spanning 2500 square feet, expertly combines the softness of Scandinavian hygge with minimalist design to encapsulate the spirit of the Japandi style. Designed as an immersive lifestyle destination, the space boasts a thoughtfully curated selection of furniture and home décor that inspire exploration and ingenuity wherever one looks.
Located at Lofy Home Store, 200 ft. Ring Road, Opp. The CBD, Nr. Vaishnodevi Circle, Zundal, the store is styled to mimic a modern souk where patrons may peruse Orange Tree’s unique selections in a comfortable environment. The open floor plan, together with the gentle hues, off-white textured walls, and natural wooden floors, create a serene and inviting ambiance.
Orange Tree’s devotion to sustainability is elegantly highlighted in the “Celebrating Imperfection” section, one of the store’s most notable aspects. This unusual space highlights a selection of décor pieces made from recycled marble, showcasing the variations and flaws inherent in these materials. A glimpse into the brand’s commitment to innovation, craftsmanship, and timeless design can be seen in several other noteworthy areas.
“We are thrilled to announce the launch of our newest location in Ahmedabad, a bustling metropolis. According to Orange Tree founder Gaurav Jain, “The city offers the ideal backdrop for our brand’s commitment to offering the finest lifestyle products, upholding our legacy to dress the modern home consciously with both elegance and comfort.”
Since 1998, Orange Tree, the retail division of Basant, has been exporting furniture to prestigious global design brands. In their 9,35,000 sq ft atelier in Jodhpur, the company carefully and deliberately crafts its worldwide aesthetics, furnishings, and décor.
