brand | Brands | Business & Policy | E-commerce | Fashion Updates

Myntra reorganises private label business

Published: 02/08/2023
Author: Fashion Value Chain

Myntra, Flipkart’s fashion subsidiary, is reorganising. The e-commerce company will lay off 50 people due to its own label products.

According to the Economic Times, some employees have been briefed on the layoffs and internal announcements will follow. Myntra’s in-house brands will be most affected by the restructure. The restructure allows Myntra to focus on scaling its largest in-house brands, including HRX, Mast and Harbour, and Roadster.

Myntra launched 20–25 “master brands” internally. Sangria, Invictus, and Ether are among these.

Related Posts

5 most Outlandish Biotic Wars Gadgets and Weapons showcased in Comedy Central’s Future Man

Unleash Your Inner Child at Altitude Ball In, Ball Out: India’s First Adult Ball Pit Opens in Kamala Mills, Lower Parel