The Indian branch of the accessories, home, and lifestyle brand Miniso has opened a physical store in Pune. Located at Plot Number 3, 99 at Deccan Mall, which is located on JM Road in Pune, the store offers a broad selection of products for the whole family, including its recently expanded character goods range.
Miniso stated on its Facebook page for the Indian market, “Exciting news, Miniso has arrived in Pune, Maharashtra.” The store is decorated with bright colours and features items from the personal care, beauty, fragrance, electronics, fashion accessories, hosiery, children’s toys, and home décor categories.
Miniso plans to continue to open outlets across India to reach shoppers in new locations. The business is focussing on franchise partnerships for its current round of expansion to enable it to launch new outlets with minimal investment from the business itself. “Are you ready to be a part of the Miniso family? Now is your chance to own your very own Miniso franchise store,” announced the brand on its India Facebook page. “Connect with us for this incredible opportunity.”