brand | Industry Updates

MiniKlub Unveils Second Store in Trivandrum, Elevating Kid-Friendly Fashion

Published: 03/01/2024
Author: Fashion Value Chain

MiniKlub, India’s leading kidswear brand, joyfully announces the opening of its second store in Trivandrum, located strategically in Lulu Mall, Thiruvananthapuram. This expansion aligns with MiniKlub’s commitment to bringing the latest trends in kid-friendly fashion to families in Trivandrum and its surroundings.

The new store offers a vibrant and engaging shopping experience for parents, showcasing a diverse range of trendy and comfortable clothing options for children of all ages. MiniKlub aims to make every shopping trip enjoyable and hassle-free, catering to newborn essentials as well as stylish ensembles for 8-year-olds.

Anjana Pasi, Director of MiniKlub, expressed excitement about the new store, stating, “We are thrilled to open our second store in Trivandrum, a city that appreciates quality and style in children’s fashion. MiniKlub is not just a brand; it’s a celebration of childhood, and we are excited to bring our unique and fashionable collections to more families in Trivandrum.”

Founded in 2013 as part of First Steps Babywear, MiniKlub has rapidly expanded its presence across 28 cities with 65 exclusive brand stores. The brand focuses on designing products with utmost care for the comfort and safety of babies, following sustainable manufacturing processes. MiniKlub’s reach extends to over 450 multi-brand outlets and leading e-retailers, including Amazon, Myntra, Flipkart, and Ajio. Additionally, the brand facilitates nationwide delivery through its e-commerce platform miniklub.in, ensuring accessibility for parents across the country.

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