Mila Beauté, a beauty brand, has teamed with quick-commerce platform Zepto to provide 10-minute cosmetics delivery to consumers across India.
With this cooperation, the Zepto platform will offer a varied range of items across all major beauty categories, including face, lip, and eye.
Mila Beauté intends to launch exclusive products on Zepto and hopes that this cooperation will help it increase its footprint across India.
In a statement about the partnership, Saahil Nayar, co-founder of Mila Beauté, said, “We intend to fulfill our customers’ last-minute makeup requirements by leveraging Zepto’s fast and efficient delivery network.” This relationship is perfectly aligned with our objective of broadening our reach and fulfilling the beauty requirements of fans across the country.”
Zepto’s chief brand officer, Chandan Mendiratta, stated, “We welcome Mila Beauté to our ever-expanding range of beauty essentials.” The excitement of ordering makeup in under 10 minutes is unparalleled, and we are delighted to make it happen for Mila. I applaud our sellers for enabling this.”
Mila Beaute’s beauty products are currently available at over 10,000 multibrand makeup stations in India. By the conclusion of the fiscal year 2025, the business intends to quadruple its presence to 20,000 makeup counters.
